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September 28, 2022

Demand IQ Launches Industry-Leading Consent-Based Marketing to the Solar Industry Through Partnership with ActiveProspect

The new partnership between Demand IQ and ActiveProspect creates increased lead flow and enhanced sales and marketing automation.

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News

December 14, 2023

Google’s Case Study: Demand IQ Leading Solar Marketing Using Google's Solar API

Google showcases Demand IQ's long-term partnership and use of the Solar API with its case study, showcasing our innovative homeowner and solar provider experiences.

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News

September 30, 2022

Chris Carl joins Demand IQ as Head of Engineering

Chris joins Demand IQ with nearly 15 years of building successful, secure, and scalable products.

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News

September 30, 2022

Brendan Wypich Joins Demand IQ as Head of Product

Brendan comes to Demand IQ with more than 15 years of experience in product management and human-centered design.

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News

April 7, 2023

Sunlight Financial and Demand IQ Partner to Enable Homeowners to Pre-Qualify for Financing While Shopping for Solar Online

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Guides

May 11, 2023

Solar Estimate vs. Quote: What's the Difference?

Consumers shopping for residential clean energy products like solar expect self-guided online experiences. Tailoring the online experience to a homeowner’s level of intent is critical to an effective conversion strategy. One important aspect of this process is understanding the differences between a solar estimate and a solar quote, and developing the right approaches to optimize operations for each stage of the sales process.

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